This is an excerpt from an animation that takes inspiration from Rube Goldberg. A concept that visualised the top 8 most common leadership mistakes made by leaders within their first few months in a new role was developed and designed to work either as a continuous movie or as separate pieces with supporting advice and guidance. The content was married with humour and the sequences were kept short & snappy to ensure the audience's attention was captured and held. The films were created in 3D to help bring to life the metaphors used to visualise each mistake and a stripped back musical motif ties them together whilst allowing space for the sound design to enter the foreground.
Click here to view the project and watch the video in full.